Brand Haiku – Ode to Philz

A new Facebook friend of mine, Christopher Carfi, made me aware of this entertaining project that’s gaining some traction on the Interwebs . . . Brand Haiku. I got sucked in a little bit and wrote two of them (though I realized the first wasn’t about a brand at all, which is why I wrote the second, actually). So here’s a link to The Social Customer Manifesto, where I got started. There seems to be a lot of interconnected activity out there on this subject. I believe I’m adding to it by blogging my comments (i.e. my haiku, which appear below).

Brand Haiku – Ode to Philz.

The door is open
Kids wait silent in the van
Fall semester calls

My daughters greatly miss
The four free-wheel shopping carts
Once found at Trader Joe’s

Addendum: I have once again realized I missed the mark here; at least on the original intent expressed in the concept of “Brand Haiku”. Although I do now (in my second attempt) mention a brand, I am essentially relating a complaint or pointing out what my daughters and I consider a short-coming. I am, therefore, now adding a third attempt, to wit:

New Android phone’s a bust
’til Target geek points out app
That kills useless tasks

About Rick Ladd

Since my retirement from Pratt & Whitney Rocketdyne in 2010, I have spent quite a bit of energy on developing work as a social media marketer for small business, a business manager for an AI software development firm, and as an editor/proofreader for a number of business books and a couple of novels, as well as a two-year return engagement at Rocketdyne from 2015 to 2017. I have decided to stop actively pursuing business in these fields and am now positioning myself to be a writer. I have done quite a bit of writing over the years, but I’ve never really attempted to make any money at it; at least not specifically. I’m starting out with a couple of memoirs and, currently, I’m studying the craft, creating a detailed outline and timeline, and honing my skills as a storyteller. Pretty sure I’ll be writing some fiction as well. View all posts by Rick Ladd

Go ahead! Give me a tongue lashing.

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