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It Doesn’t Take a Rocket Scientist

Crosswalk Button

This is a switch, not a pump!

I saw a video yesterday of a dog figuring out how to drink from a device set on the ground. It had to be stepped on and held down, but the dog would stomp on it a few times before finally standing on it to keep the water flowing. It reminded me of one of my favorite stories.

Many years ago, when I first started working at Rocketdyne, we had a couple of buildings on the other side of Canoga Ave. from the main office and factory structure. People were always having to cross the street and there was a controlled crosswalk there for that purpose. I was always amazed to find engineers repeatedly pushing the button (like this dog’s doing) to get the light to change.

I kept thinking – though I never said it out loud – “you know that’s a switch, not a pump.” It might be expected of the dog; but, rocket scientists? Maybe they were accountants.

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About Rick Ladd

Born in 1947, I was an officially retired pensioner, but in January of 2015 I returned to work as a contractor at Aerojet Rocketdyne. I remain intensely interested in, and fascinated by, Systems Thinking, Knowledge Management, Decision Intelligence, and Business in general. I am also conversant in such concepts as innovation and ideation, collaborative tools and strategies, crowd sourcing, and the use of social media to accomplish goals ranging from improving business processes to promoting small retail businesses. While "retired" I did a little bit of freelancing as an editor/proofreader, as well as some technical writing. There's lots more where that came from. Need some help? Perhaps another set of eyes? Contact me. The first one's free! ;0) View all posts by Rick Ladd

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