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Tag Archives: search

12 Things You Should Know About Lists

I’ve received plenty of advice or, more precisely, offers to subscribe to newsletters, attend webinars, or purchase books on how to get more traffic to one’s blog. I’ve never been all that interested in them though, truth to tell, I sometimes read a few paragraphs or so. One of the great “formulas” for blog writing is “The List” which, for some odd reason, amuses the hell out of me.

Lists are ubiquitous and endless. Virtually anything you can think of has been – or can be – reduced to a list and chances are someone has created one. In that spirit, today I did a little poking around to confirm my suspicions. For your dining pleasure I bring you 12 lists of 12 things you should know about something or another.

  1. 12 Things You Didn’t Know Your Smartphone Could Do
  2. 12 Things to Know About Medicare Advantage Plans
  3. 12 Things to Know About “Lifted” Suspension Engineering
  4. 12 Things I Wish I’d Known
  5. 12 Things Wedding Photographers Want to Tell You, But Can’t
  6. 12 Things You Didn’t Know You Could do With Mason Jars
  7. 12 Things No One Ever Tells You About Babies
  8. 12 Things Every Gender-Nonconforming Child Wants You to Know
  9. 12 Things You Might Not Know About World of Warcraft
  10. 12 Things Your Nail Salon Doesn’t Want You to Know
  11. 12 Things You Might Not Know About Elephants
  12. 12 Things You Should Be Able to Say About Yourself

I got these from searching Google for the phrase “12 things you should know about”, which returned a little less than 50 pages of reasonably relevant material. Some of the results were for different size lists. Five, ten, and seven are pretty popular size lists as well, each one returning around 40 pages, though the time-honored dozen provided the largest return.

I don’t know what this means or what it says about us (writers and readers). I’m not really big on formulaic writing, though I’ve recently done quite a few case studies, which must follow a basic format in order for them to make sense. Still, there’s something about the ubiquity of lists that grates on me a bit. Maybe my next post should be “13 Reasons I Can’t Stand Lists.”

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Knowledge Management Ain’t Actually Going Anywhere

I completely forgot I had posted this over a year and a half ago. I never actually posted it here, but did post about it and provided a link to it at Content Management Connection. Despite the passage of time since I did post it, I don’t really think much has changed, but I’ll let you be the judge of that.

PS – Click here to see an up-to-date graph and some regional data as well from Google Trends.


Google Trends Graph

Knowledge Management vs. Social Media Searches via Google

As a result of two tweets I just read; one from @SameerPatel and the other from @ralphmercer, I wanted to get a thought down before it recedes forever into the darkest corners of my brain, where I know I will feel the remnants of its presence, but will also never be able to fully recall it.

Based on something Sameer said I went to Google Trends and searched on the terms “Knowledge Management” and “Social Media”. In the past almost two years, with the exception of a large drop at the end of 2009, and a slight dip at what looks like the end of June in 2010, Social Media searches have been steadily increasing. During that same time period, searches for Knowledge Management – which are now less than a fifth of the searches for Social Media have remained arguably steady, with perhaps a bit of a continuous waning.

I suppose some would suggest this portends the eventual death of KM, but I really don’t think that true . . . or even possible. KM has always been based on the belief that we humans are unique in our ability to pass knowledge on to others, as well as to collectively create new knowledge and retain it for future use.

As I had suggested to Ralph, and what he was kind enough to point out in his tweet, is the reality that it’s “very expensive to reacquire knowledge”. This isn’t something anybody wants to do, anymore than they want to produce re-work or scrap. Yet people seem to be mulling over the viability of KM for the future.

I think the reality is two-fold. First, the need for sharing and re-using knowledge or information continues as strong as it’s ever been. What it’s called is of little consequence and, if KM has gotten a bad rep, then let’s move on and call it something else.

Second, I believe a lot of what we mean when we refer to social media is actually the next iteration of KM, insofar as it enhances collaboration, sharing, finding out what others are doing, etc., as well as captures and makes available collective knowledge and wisdom.

So, what do you think? Has KM run its course, or is it just taking on a new “identity” in the form of social media and (something I don’t think I mentioned above) Enterprise 2.0?


What Facebook and Google are Hiding from the world.

Wonderful 10 minute TED talk on how Facebook, Google, and others are doing us a disservice by personalizing the things we see. This speaker points out that we are in danger of becoming a web of one when algorithms without deep ethical roots are used to determine what we want to know about. Great talk.


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